Fair question. But the truth is: blogs are more important than ever in the AI era
People often ask me:
“Why do you even bother having blogs when AI can answer everything?”
Fair question. But the truth is: blogs are more important than ever in the AI era. Here’s why:
1. Because AI is Trained on the Web
LLMs learn from the web. If your products, insights, or content don’t exist online, you’re basically invisible to the next generation of AI. Blogs ensure your ideas become part of that training set.
2. Because AI Search Pulls from Blogs
Modern AI doesn’t just “predict” — it fetches from the web. If AI finds your blog posts when answering, there’s a much higher chance it will recommend your product too. In short: blogs are SEO for AI.
3. Because Hosting is Ridiculously Cheap
Back then, running a blog was costly. Now with Feather, all my blogs fit in a $39/month subscription. Dirt cheap for a long-term presence on the internet.
4. Because Outrank Puts It on Autopilot
No more manual tweaking or endless updates. With Outrank, my blogs basically run themselves. Automation meets scalability.
The Bottom Line
Blogging in the AI era isn’t outdated. It’s actually a growth hack to get AI to know you, mention you, and recommend your product. Add in low hosting costs and automation, and blogging becomes a strategic weapon for any founder or dev.
So if you ask me whether blogs are still worth it — my answer is yes, more than ever.
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